Jaecoo Guide

Jaecoo is one of the newest names to arrive in the UK, but it's backed by Chery, one of China's largest and fastest-growing automotive manufacturers. Positioned slightly more upmarket than sister brand Omoda, Jaecoo focuses on rugged-looking SUVs that combine generous equipment, modern technology and competitive pricing.

Early reviews from some traditional motoring publications were mixed, yet strong UK sales and generally positive owner feedback have encouraged a broader re-evaluation of the brand's strengths. Buyers can now choose from petrol, plug-in hybrid and fully electric models, with comfort, practicality and value taking priority over outright performance. For those willing to look beyond the badge, Jaecoo is quickly establishing itself as one of the UK's most successful automotive newcomers.

Current Models

Jaecoo 5 (25-)

RRP From : £24,555 Pre Reg From : c. £21,500 Used Price From : c. £21,000 Powertrains : Petrol, EV Dimensions : 4380 × 1860 × 1650 mm Boot : 480L, 410L (EV) Key rivals : Dacia Duster, Hyundai Kona, Kia EV3,  Suzuki S-Cross, Vauxhall Frontera

The Jaecoo 5 brings bold SUV styling into the compact crossover class, offering generous equipment, a modern interior and excellent value for money. It's designed with comfort and practicality in mind rather than sporty handling, making it an appealing choice for buyers wanting a well-equipped family SUV without stretching the budget.

Jaecoo 7 (25-)

RRP From : £29,210 Pre Reg From : c. £26,500 Used Price From : c. £22,500 Powertrains : Petrol, Hybrid, PHEV Dimensions : 4500 × 1865 × 1680 mm Boot : 500L, 410L (PHEV) Key rivals : Alfa Romeo Tonale, Audi Q3, Kia Sportage, Hyundai Tucson, MG HS

The Jaecoo 7 combines striking looks with a spacious cabin, impressive technology and the choice of efficient petrol or plug-in hybrid powertrains. Comfortable, refined and competitively priced, it offers a strong alternative to established family SUVs, while generous standard equipment helps it stand out in an increasingly crowded market.

Jaecoo 8 (26-)

RRP From : £45,500 Pre Reg From : c. £42,000 Used Price From : c. £41,000 Powertrains : PHEV Dimensions : 4820 × 1930 × 1710 mm Boot : 738L (5 seats), 110L (7 seats) Key rivals : Hyundai Santa Fe, Kia Sorento, Mazda CX-80, Peugeot 5008, Volkswagen Tayron

The Jaecoo 8 is the brand's flagship SUV, offering seven-seat practicality, a premium-feeling interior and generous levels of standard equipment. It delivers impressive comfort and technology for the money, although value-focused buyers should also compare the closely related Chery Tiggo 9, which shares much of its engineering while undercutting the Jaecoo 8 on price.

Specifications, dimensions and prices were correct at the time of the latest update. Recommended retail prices are official UK list prices, while pre-registered and used values are approximate UK market figures and may vary depending on specification, mileage, condition and location. Recommended retail prices include any applicable UK Government electric vehicle grant where available but exclude dealer discounts, manufacturer incentives and other retail offers.

Unless otherwise stated, vehicle images are manufacturer press photographs provided by JAECOO and remain the copyright of their respective owners.

Page last updated: July 2026